Building on quality, service, and safety.
- Organic Social Media
Project Mission Propel EVA Air’s social campaign to extraordinary new heights.
Our mission with the EVA Air campaign was to create a social media presence that felt and looked as exciting and friendly as a trip with EVA Air. Our creative direction blended the thrill of travel with photography that communicated how friendly and accommodating the EVA Air staff works hard to be.
Social Integration Connecting with users on their own terms.
This particular social integration became especially important to the EVA Air brand, as it became one of the most effective ways to communicate how safe and exciting it is to resume traveling and seeing the world. With a blend of alluring photography and engaging copy, this social media campaign was designed to encourage users to get up, get out, and start seeing the world again.