Two of the biggest wastes in marketing are: 1) forgetting about leads who aren’t ready to sign-up right away, and 2) losing touch with past clients and your professional network who can refer others or become repeat business. You’ve already spent time and money to earn these contacts. Email Marketing is how to keep and nurture them for future business.
S3 Approach to Email Marketing Email Done Right: Cadence, Compliance and Care
Where Email Marketing gets a bad rep is when it’s too frequent, too generic, too salesy or just unsolicited. What you want is an Email strategy that respects attention and earns more of it over time. Organizing your email contacts by audience types, creative designs, valuable content, legal compliance and just the right cadence are the keys to success with Email.
Supporting Services
Segment by Audiences
Your contacts vary. Some leads are just learning about you, others are closer to signing up. Past clients already know your work, and professional peers may refer others. Studio 3 can help segment your email list so the right messages go to the right people.
Welcome Content
Stale or corny subject lines get the Junk folder. Wordy emails get the TLDR skip. Non-compliant emails stop at the spam filter. Intriguing introductions, elevated designs and relevant, easy-to-consume content gets rewarded with better Open Rates and CTR (Click-Through-Rate).
Compliance Built In
The CAN-SPAM Act is a federal law that sets rules for commercial email. As part of your Email campaign set-up and ongoing management, Studio 3 assists to make your emails compliant. It’s not optional. If you’re doing Email Marketing – you need someone who knows the law.
Email Marketing for Businesses The Highest ROI Channel in Digital
Email Marketing is unlike any other digital channel. With Paid Ads, you’re essentially renting space on someone else’s platform. With SEO and Social Media, you control your website or account, but you're still subject to Big Tech’s shifting policies and algorithms. When you build an email list, those contacts are yours, and they already know you. Plus, email is the least expensive digital channel to manage. So the question isn’t why should you. It’s why wouldn’t you do Email Marketing?
First Party Data
In marketing, First Party Data means you own the contact info. Third Party is when you must go via another’s platform or service to find and reach people. Both are valuable. Just don’t get so focused on chasing new leads that you overlook developing the ones you already have.
Potential 36-to-1 ROI
In digital marketing, it’s widely known that Email Marketing consistently delivers the highest ROI of any channel. For one, it's relatively inexpensive to manage compared to channels that are beholden to Big Tech. It’s also personal, direct, ownable, and less subject to market fluctuations.
S3 Email Marketing Specialities Tailored Strategies According to Business Model
Contrary to marketing industry hype, not every business needs every type of marketing channel. For example, if your business is primarily B2B then SEO and Digital Ads may be less of a focus than if you’re marketing directly to consumers. But, for B2B businesses, Email Marketing can be an incredibly useful channel to generate referrals. At Studio 3 we tailor marketing channels according to needs, not to a one-size-fits-all playbook.
Your EQS Matters
Email Quality Score (EQS) is a measure that marketers use to assess the quality of emails, factoring in open rates, bounce rates, unsubscribes, and more. Every major email marketing platform (i.e. Constant Contact) uses some version of a quality score. So do inbox providers like Gmail and Outlook. These quality metrics directly affect whether your emails get delivered or land in the spam folder.
S3 Feed: News & Education Make Emails Feel Like a Service, Not a Sell
Nanoknee™
Case Study Nanoknee™
Researched and developed by board-certified orthopedic surgeon Dr. Thomas Ferro, who has 30+ years of joint-replacement experience, NanoKnee is a next-generation, technology-enabled approach to knee and hip replacement. Using 3D mapping to plan implants and correct alignment, NanoKnee personalizes procedures to be minimally invasive and muscle sparing, using regional anesthesia. After surgery, most patients walk within abou...
3.8x Digital Ads ROAS
2x Email CTR
+40% Email Open Rate
Turnbull Moak Pendergrass
Case Study Turnbull Moak Pendergrass
Having represented clients in 36 states and taking more than 115 jury trials to verdict, there are few plaintiff’s firms in the country that match the courtroom record of Turnbull Moak Pendergrass. Their cases often involve high-stakes litigation, advocating for everyday people faced with extraordinary circumstances, up against some of the world’s largest corporations.
Each of the firm’s three...
31x Social CTR
+29% IG Followers, 3 Months
+212% Email Open vs. Industry Avg
Dr. John F. Rink
Case Study Dr. John F. Rink
Dr. John Rink has been practicing dentistry for over 40 years and was the first dentist in Charleston to earn accreditation from the American Academy of Cosmetic Dentistry. It’s a distinction held by fewer than 450 dentists worldwide, requiring rigorous clinical case submission and peer evaluation.
Over his career Dr. Rink has performed more than 20,000 veneer restorations. His practice, the Charleston Ce...
+96% ROI Increase
7.1x LSA Campaign ROI
+43% Revenue Increase
Software Connecting Email Marketing to Revenue
Connect Email to Revenue
Third-party platforms show your spend and conversions. LeadLoop tells you how each marketing channel translates into revenue.
Best Practices for Follow-Up
Features that standardize follow-up and communication with new leads, including response time tracking.
Increase Conversion Rates
Automated lead capture, tracking, and management to optimize in-office lead-to-consultation rates.
Analytics for ROI at a Glance
Dashboards show lead management performance and ROI by channel for quick insights that inform quicker optimization.
Supporting Services
S3 Client Experience Your marketing partner should be communicative, proactive and effective
I’ve trusted Studio 3 with my marketing and digital presence for more than a decade. I count on them for their creativity, their professionalism, and their commitment to helping us inform and engage with our patients from all over the world. Most...
I’ve trusted Studio 3 with my marketing and digital presence for more than a decade. I count on them for their creativity, their professional...
Dr. Garth Fisher
Legendary Cosmetic Surgeon; Ranked #1 for “Best Plastic Surgeon in the World”
+100% Priority Keywords, Top 3
+26.5% Web Visitors, CAGR
#1 US & Global Keywords
Services
From the very beginning, Studio 3 set themselves apart with professionalism and a genuine commitment to our vision. They didn’t just design a website; they created an online presence that reflects who we are. What impressed us is they welcomed fe...
From the very beginning, Studio 3 set themselves apart with professionalism and a genuine commitment to our vision. They didn’t just design a...
Espinoza & Brock
Texas’ Premier and Fully Specialized Work Injury Law Firm
2.5x Website Content
6 Custom Videos
+73.2% Website Traffic YoY
Services
Our collaboration with Studio 3 has been nothing short of exceptional. We’ve experienced measurable growth across every key area. Our website has evolved into a refined, high-performing platform that reflects the quality of our brand. Online visi...
Our collaboration with Studio 3 has been nothing short of exceptional. We’ve experienced measurable growth across every key area. Our website...
Dr. Henry Mentz
America’s First Triple Board Certified Plastic Surgeon
7,663 Website Visuals
100% Keywords Ranking Top 3
3.9x Annual Website Traffic
Services
We couldn't be more impressed. From the beginning, Studio 3 took the time to understand our business goals and crafted a tailored strategy that delivered results. Our website not only looks stunning, it ranks on the first page for high-value keywords t...
We couldn't be more impressed. From the beginning, Studio 3 took the time to understand our business goals and crafted a tailored strategy that del...
Genesis Lifestyle Medicine
National Network of Med Spas from California to Florida
42 Location Homepages
1,204x Web Traffic, 5 Years
226% Web Traffic, CAGR
Services
We’ve worked with Studio 3 for several years and the experience with their social media team has gotten better each and every year. They're brand-aware, creative, and quick to respond to any of our needs. They bring fresh content forward and alwa...
We’ve worked with Studio 3 for several years and the experience with their social media team has gotten better each and every year. They're b...
Athenix
Multi-State Aesthetics Network Serving the Western U.S.
+37k TikTok Followers
+186k Instagram Followers
+87.5% Facebook Followers
Services
S3 Core Services More S3 Marketing Services
Search Engine Optimization (SEO)
Become visible everywhere and every time potential clients are searching for your services.
Digital Advertising
Show up at the top of search results when clients are looking for the services you offer.
Social Media Marketing
Build brand value with authentic and engaging content that people admire and remember.
