S3 media S3 media S3 media

S3 Approach to Email Marketing Email Done Right: Cadence, Compliance, and Care

Email Marketing gets a bad name when it’s too frequent, too generic, overly sales-driven, or feels unsolicited. A strong strategy respects patient attention and builds it over time. Segmenting contacts by patient type, designing thoughtful templates, sharing valuable health information, ensuring compliance, and pacing messages carefully are the keys to success.

S3 media S3 media S3 media
Media

Segment by Audiences

Contacts aren’t all the same. New leads are gathering info, others are near a decision, former patients already know your results, and professional peers may refer. Studio 3 helps you segment lists so each message is delivered to the right eyes.

Media

Welcome Content

Dull subject lines end up in Junk. Overly long emails get ignored. Non-compliant ones stop at spam. Effective strategies, like clear intros, clean design, and relevant, patient-friendly content, are rewarded with stronger Open Rates and CTR (Click-Through Rate) for your practice.

Avoid Too Often & Too Random

Overloading inboxes causes unsubscribes. Sporadic emails lose traction. The right email strategy uses cadence: an automated schedule, whether weekly, monthly, or drip-based, that keeps your practice in touch with patients reliably.

Media

Compliance Built In

The CAN-SPAM Act sets federal rules for all commercial email. Studio 3 ensures your patient communications stay compliant during setup and ongoing management. Compliance isn’t optional. Medical practices need guidance from those who understand the law.

S3 Email Marketing Don’t Chase What’s Next So Hard That You Forget What’s Possible

S3 media S3 media S3 media
people in a theater

Email Marketing for Medical Practices The Highest ROI Channel in Digital

Email Marketing offers advantages no other digital channel can. With Paid Ads, you’re really just renting space on another company’s platform. With SEO and Social Media, you may own your site or account, but you’re still at the mercy of Big Tech’s shifting rules and algorithms. An email list is different. Those contacts are yours and already know you. Even better, email is the most affordable channel to run. So, the question is not whether you should. It’s why would you not do Email Marketing?

First Party Data

Owning contact information is First Party Data. Relying on another platform to reach people is Third Party Data. Each plays a role, but too often businesses prioritize new leads and forget to cultivate the contacts they already have.

Potential 36-to-1 ROI

Among all digital channels, Email Marketing consistently delivers the strongest ROI. It’s inexpensive to run, independent of Big Tech, and provides a personal, direct connection that you own, making it less vulnerable to market fluctuations.

S3 media S3 media S3 media
Dr. Chu

S3 Email Marketing Specialities Tailored Strategies According to Business Model

Not every company needs every marketing channel, despite what industry hype might suggest. B2B companies often don’t need SEO or Ads as heavily as brands that market to consumers. But for B2B, Email Marketing can be one of the strongest channels for nurturing relationships and generating referrals. At Studio 3, we customize strategies to fit your goals, tailoring channel selection instead of applying a one-size-fits-all playbook.

Your EQS Matters

Email Quality Score (EQS) measures how healthy your email campaigns are, factoring in metrics like open rates, bounce back rates, and unsubscribes. Platforms like Constant Contact, along with every other major provider, use a version of a quality score. And providers like Outlook and Gmail track it, too. The outcome of these metrics determines whether your emails reach inboxes, or get flagged as spam.

S3 media S3 media S3 media

Nanoknee™

Case Study Nanoknee™

Researched and developed by board-certified orthopedic surgeon Dr. Thomas Ferro, who has 30+ years of joint-replacement experience, NanoKnee is a next-generation, technology-enabled approach to knee and hip replacement. Using 3D mapping to plan implants and correct alignment, NanoKnee personalizes procedures to be minimally invasive and muscle sparing, using regional anesthesia. After surgery, most patients walk within abou...

3.8x Digital Ads ROAS

2x Email CTR

+40% Email Open Rate

View Case Study

Dr. John F. Rink

Case Study Dr. John F. Rink

Dr. John Rink has been practicing dentistry for over 40 years and was the first dentist in Charleston to earn accreditation from the American Academy of Cosmetic Dentistry. It’s a distinction held by fewer than 450 dentists worldwide, requiring rigorous clinical case submission and peer evaluation. 

Over his career Dr. Rink has performed more than 20,000 veneer restorations. His practice, the Charleston Ce...

+96% ROI Increase

7.1x LSA Campaign ROI

+43% Revenue Increase

View Case Study
S3 media S3 media S3 media

S3 Client Experience Your marketing partner should be communicative, proactive and effective

We've been working with S3 for our website and social media needs and couldn't be more pleased. Their social team consistently creates high-quality, engaging posts that truly reflect our brand and message. They’re creative, reliable, and easy to ...

We've been working with S3 for our website and social media needs and couldn't be more pleased. Their social team consistently creates high-quality...

RAD Technology Medical Systems

Patented Modular Technology Changing How Healthcare Facilities Are Constructed

4 3D Graphics Videos

53.7x LinkedIn Impressions

6x LinkedIn Engagement

Services

I’ve been doing this for over 25 years, and this is literally the best experience and best team of professionals we’ve ever worked with. Thank you for capturing us, for really listening to us, for making this website feel like who we are em...

I’ve been doing this for over 25 years, and this is literally the best experience and best team of professionals we’ve ever worked with...

Chu Vision Institute

Minnesota’s Premier Laser Vision & Cataract Experts

326 Pages Redesigned

+23% Web Traffic Month #1

+28% Web Leads Month #1

Services

Studio 3 delivered a stunning, innovative website that truly stands out. Since they took over our SEO, we’ve seen a major jump in qualified leads. We’re not easy to please, but they exceeded every expectation!

Studio 3 delivered a stunning, innovative website that truly stands out. Since they took over our SEO, we’ve seen a major jump in qualified l...

Longhorn Imaging

Thirteen Locations; Concierge Imaging Services in Central Texas

13 Location Homepages

2.8x Website Traffic YoY

+100% Location Ranking Top 3

Services

Working with Studio 3 has been an incredible experience! The team is not only highly knowledgeable and creative, but most importantly, they have a strategic vision that aligns perfectly with our goals. From strategy development to flawless execution, t...

Working with Studio 3 has been an incredible experience! The team is not only highly knowledgeable and creative, but most importantly, they have a ...

Elevate ENT Partners

Serving Over 170 Board Certified Physicians Across Texas, Florida, Louisiana, Etc.

+2.4x Patient Bookings, 1 Year

+84% Scheduling Conversion Rate

3.7x Digital Ads ROAS

Services

Our partnership with Studio 3 has played a pivotal role in NanoKnee’s growth. We’ve seen a 400% increase in lead generation, significantly improved patient engagement, and a consistent rise in bookings and revenue. What’s made the big...

Our partnership with Studio 3 has played a pivotal role in NanoKnee’s growth. We’ve seen a 400% increase in lead generation, significan...

Nanoknee™

Evolving Knee and Hip Replacement With 3D Mapping and Faster Recovery Times

+44% Annual Revenue

2x Case Volume

+69% Lead-to-Consult Conversions

Services

The Studio 3 team has been a dream to work with. They are fast, effective and always open to finding creative solutions to our business needs. It’s been a delight every step of the way. They’re a rare gem to find as an agency partner.

The Studio 3 team has been a dream to work with. They are fast, effective and always open to finding creative solutions to our business needs. It&r...

Alliance Animal Health

Largest Joint-Venture Veterinary Services Organization in the U.S.

181 Cities Targeted

98% Ranking on Page 1

+71% Website Traffic (U.S.)

SEO

Services

This is the highest quality agency we’ve ever engaged. The strong relational support and advice provided are the exact fit we were looking for on our marketing. Great analytics. Great results. Can’t say enough good things about Studio 3! Hi...

This is the highest quality agency we’ve ever engaged. The strong relational support and advice provided are the exact fit we were looking fo...

Dr. John F. Rink

World Class Dental Practice; One of the Top 450 Dentist Worldwide

7.1x LSA Campaign ROI

9.3x Faster Lead Intake

+68% Monthly Revenue

Services

S3 Core Services More Marketing Services

Search Engine Optimization (SEO)

Become visible everywhere and every time potential clients are searching for your services.

Digital Advertising

Show up at the top of search results when clients are looking for the services you offer.

Social Media Marketing

Build brand value with authentic and engaging content that people admire and remember.

S3 media S3 media S3 media

Contact S3 When you're ready for what's next

It Begins With a Conversation. Then an Analysis. Then S3 Solutions.

This field is required.
This field is required.
This field is required.
This field is required.
This field is required.
This field is required.
Send Message

Share this content

Choose your channel and share this page across social, email, or text.

Share a link

Share to

Accessibility: If you are vision-impaired or have some other impairment covered by the Americans with Disabilities Act or a similar law, and you wish to discuss potential accommodations related to using this website, please contact our Accessibility Manager at (888) 351-3514.