All Featured Articles

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Why Can't My Business Rank in Every City We Serve?

It's one of the most common questions we hear from clients who are ready to grow: “In addition to the city where we have a physical office in, can we just add a few more cities to the SEO plan?” A business operating in one city wants to reach the next one over. So why does the website only show up in search results for the city where it's actually located? Is there a way to force a site to rank higher in search results for other cities that are farther from the office?

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Something Is Better Than Nothing: Getting Your Practice Ready for the Fall Surge

Three weeks ago I had a facelift and a laser treatment. I'd never had any type of laser treatment before, despite over a decade in this industry and overseeing tens of millions of dollars in surgical and non-surgical revenue. This entire recent patient experience has been full of lessons, and it’s the laser result that totally caught me off guard.

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The Channel Nobody Brags About, But Everyone Should

Every client I talk to is already spending money to bring in leads. Paid ads, SEO, social, often all three at once, sometimes more. What almost nobody has a good answer for is what happens to that lead the moment it arrives...

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How Long Does SEO Take for Law Firms?

Two questions come up more than any others when a law firm starts considering SEO: how long it actually takes, and what it's supposed to generate once it starts working. Both get vague answers more often than they should. Most agencies default to "it depends" rather than explaining what's actually happening month to month, which leaves a firm guessing whether six months without new client calls means something is broken or means the process is working exactly as expected.

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Non-FDA Approved Treatments: What "Legal to Offer" Doesn't Tell You About Advertising It

For physicians and medical practice owners working in regenerative medicine, one of the more frustrating parts of digital marketing is the gap between what you're legally allowed to provide to your patients and what you're allowed to advertise on major platforms like Google and Meta.

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Social Media Marketing Tips for Plastic Surgeons and Med Spas

Most social media tips for plastic surgeons and med spas boil down to "post more before-and-afters," which is true as far as it goes, but it skips past everything that actually determines whether a practice attracts new patients or picks up a complaint from a state medical board...

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Why Your Social Media Presence Now Matters for Search and AI Visibility

For most of the past decade, social media and SEO lived in separate conversations. The SEO team worried about keywords, backlinks, and technical site health. The social team focused on engagement, content cadence, and community. Both had their own goals, their own metrics, and not much overlap.

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What is Programmatic Advertising and Why Are More Clients Asking About it?

Traditional cable households dropped from 90.3 million to 69 million between 2018 and today. As of late 2025, streaming accounts for nearly half of all U.S. TV viewership, more than cable and broadcast combined. 

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2026 Google Premier Partner: Why Ads Still Matter

Earlier this year, Studio 3 was named a 2026 Premier Partner by Google. It's the ninth consecutive year that our agency has earned this recognition, placing Studio 3 among the top 3% of digital marketing agencies nationwide for Google Ads performance.

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AI Search Optimization: The Three Pillars of AI Search Visibility

For years, traditional search served as both the discovery and connection platform for users finding businesses. People would search on Google, discover their options, research them, and convert, all within the same ecosystem.